Working Backwards
A new-product definition method widely used within Amazon: a customer-facing press release and an internal FAQ are written first, before technical design begins.
Timeline (last 90 days)
Working Backwards is a new-product definition method used internally at Amazon: first write the customer-facing press release and internal FAQ, then move on to technical design.
Amazon systematized "Working Backwards" into an internal methodology, where teams write a hypothetical press release and FAQ before development begins
All Facts (2)
Working Backwards is a new-product definition method used internally at Amazon: first write the customer-facing press release and internal FAQ, then move on to technical design.
50%UnverifiedAmazon systematized "Working Backwards" into an internal methodology, where teams write a hypothetical press release and FAQ before development begins
50%