Customer Lifetime Value
A metric measuring the net revenue a customer contributes to a company over the entire customer lifecycle, used alongside customer acquisition cost (CAC) to assess customer economics.
Timeline (last 90 days)
Customer lifetime value (LTV) typically refers to the total revenue a customer brings to the agency over the entire period of cooperation.
For the one-time build fee model, LTV is essentially equal to the first order amount; under the subscription model, LTV equals the first order plus the monthly fee multiplied by the number of retention months.
Customer lifetime value (CLV) is a core metric by which banks measure the total profit a single customer contributes over their entire relationship cycle.
Genie One can predict customer lifetime value (CLV)
All Facts (4)
Customer lifetime value (LTV) typically refers to the total revenue a customer brings to the agency over the entire period of cooperation.
50%UnverifiedFor the one-time build fee model, LTV is essentially equal to the first order amount; under the subscription model, LTV equals the first order plus the monthly fee multiplied by the number of retention months.
50%UnverifiedCustomer lifetime value (CLV) is a core metric by which banks measure the total profit a single customer contributes over their entire relationship cycle.
50%UnverifiedGenie One can predict customer lifetime value (CLV)
50%